NAB 2019: New version of Blackbird on Microsoft Azure delivers even faster cloud video performance

9 April 2019, Las Vegas and London – Forbidden Technologies plc (AIM: FBT), developer and seller of a market-leading cloud video platform Blackbird, has announced that the latest version of Blackbird on Microsoft Azure delivers even faster cloud video performance.

Any company working with video for all or part of their workflows can use the latest version of Blackbird on Azure to rapidly and frame-accurately view, clip, edit and publish live and non-live video content in the cloud. The only solution on the market that provides highly responsive frame-accurate navigation of video content in the cloud, Blackbird is available to anyone with a browser, anywhere in the world, even with very low bandwidth.

The latest version of Blackbird can be deployed on Azure in under 5 minutes. Blackbird can also now support the use of Azure Blob Storage of video which allows transparency of operation between traditional and cloud enabled workflows for content creation and delivery.

Today’s announcement follows the news earlier this year that Blackbird had reached Microsoft Co-Sell Ready status. This status has facilitated a closer working relationship between Blackbird and Microsoft with the companies’ sales teams working together to directly engage new and existing customers about the benefits of Blackbird.

Blackbird has a growing number of users on Azure. These include Deltatre, a leading supplier of digital and broadcast services in the sports sector and Barbri, the world’s largest law examinations preparation company. Deltatre uses Blackbird to accelerate delivery of live and on-demand video highlights to fans of American football, athletics, golf, rugby and cycling. Barbri uses Blackbird to seamlessly edit and add graphics to its videos as part of its Learning Management System used by students.

Ian McDonough, CEO of Forbidden Technologies, said: “For our customers, quickly and easily delivering video content is vital. This latest version of Blackbird on Microsoft Azure gives companies the opportunity to clip, edit and publish video content to their customers at unbeatable speeds, dramatically improving productivity and opening up monetization opportunities. Azure is a fantastic partner for Blackbird and we continue to work closely together to expand our customer base.”

Sudheer Sirivara, General Manager, Azure Media at Microsoft Corp. said: “Video workflows are moving rapidly to the cloud across sectors such as sports, esports, news, education and entertainment. This latest version of Blackbird further enhances organizations’ ability to rapidly create, manage and distribute video content, while massively reducing production costs and enhancing team collaboration.”

Blackbird is exhibiting on the Microsoft booth (#SL6716) at this year’s NAB Show in Las Vegas from 8th to 11th of April.

Gfinity extends Blackbird partnership

Gfinity extends Blackbird partnership for the delivery of esports clips and highlights

4th April 2019, London – Forbidden Technologies plc (AIM: FBT) is pleased to announce that Gfinity, one of the world’s leading esports companies, has extended its Blackbird partnership for a further 12 months.

Gfinity designs, develops and delivers esports solutions for game publishers including Microsoft and EA Sports and rights holders such as F1 and the English Premier League. It creates entertainment-based content to support tournament and competition play and build fan engagement with teams, the players and the game. Gfinity utilises Blackbird to rapidly create highlights and other content from live streams for social channel distribution.

Gfinity was Blackbird’s first customer in the rapidly expanding global esports industry when it used the technology to create highlights of Gfinity’s Elite Series, filmed at the Gfinity Arena, which features the world’s leading esports teams. Blackbird has subsequently expanded its involvement in the esports industry into the US where it was used to drive fan engagement for the live pro-celebrity Fortnite event in Los Angeles in 2018.

Ian McDonough, CEO of Forbidden, said: “Esports is a rapidly growing sector, with revenue expected to reach almost $1.8 billion in 20221 and we are delighted that Gfinity has expanded its relationship with Blackbird. It is an industry which plays to Blackbird’s strengths – the need to rapidly log and clip game highlights for distribution across websites and social media channels is key to audience engagement. Esports is an exciting sector where we see more opportunity to increase the take up of Blackbird.”

Graham Wallace, Global Chief Operating Officer, Gfinity said: “Esports is one of the world’s most exciting and fastest growing industries. The core fan base is young and demanding. They want high-quality real-time content that tell stories about the games they love and the teams and players they follow. This ‘reason to care’ content is what we create and through our partnership with Blackbird ensure it is seamlessly delivered in the best format for their different devices. An esports revolution is taking place, great content is king and Gfinity is at the epicentre.”

Gfinity joins a growing number of Blackbird users in the global live events sector including MSG Networks, IMG, Deltatre and Peloton. In other markets, the Blackbird cloud video platform is used by major media companies such as Peloton, BBC, TownNews and Atlas Digital.

Websites
www.blackbird.video
www.forbidden.co.uk

Social media
www.linkedin.com/company/forbidden
www.twitter.com/forbiddentech
www.facebook.com/ForbiddenTechnologies/

Contacts:

Forbidden Technologies plc
Tel: +44 (0)20 8879 7245
Ian McDonough, CEO
Adrian Lambert, Marketing Director

Allenby Capital Limited (Nominated Adviser and Broker)
Tel: +44 (0)20 3328 5656
Nick Naylor
John Depasquale
Nicholas Chambers

About Forbidden Technologies plc

Forbidden Technologies plc (AIM: FBT, www.forbidden.co.uk) floated in February 2000.

Forbidden develops, markets and licenses a powerful cloud video platform using its patented Blackbird technology. The technology underpins multiple applications, which are used by rights holders, broadcasters, sports and news video specialists, eSports live events and content owners, post-production houses, other mass market digital video channels and corporations.

The Blackbird technology allows full visibility on multi-location digital content, improves time to market for live content such as video clips and highlights for social media distribution, and results in much more effective monetization.

Blackbird(R) is a registered trademark of Forbidden Technologies plc.

1 Source: https://www.statista.com/statistics/490522/global-esports-market-revenue/

Forbidden & Xytech announce important partnership

Forbidden Technologies and Xytech announce important partnership ahead of NAB 2019

The partnership will integrate Forbidden Technologies’ leading cloud video platform, Blackbird, into Xytech’s best-in-class facilities management software.

Xytech, a leader in facility management software for the broadcast, media services and video transmission industries, and Forbidden Technologies, the AIM quoted cloud video company, have partnered to provide users with a real-time, frame-accurate browser-based player. This is planned for Version 9 of Xytech’s MediaPulse facility management software system which is targeted to be launched in June 2019.

“This strategic partnership with Forbidden Technologies brings unique real-time viewing features to MediaPulse users supporting Asset Management and Promo Workflows,” said Greg Dolan of Xytech. “Post-production professionals will be able to securely and accurately access and view video content at speed using Forbidden Technologies’ Blackbird video platform and do it all on a nominal connection right from MediaPulse. Forbidden Technologies shares our vision of intuitive user experiences. This partnership is a great fit.”

Ian McDonough, CEO of Forbidden Technologies said: “We’re thrilled that Xytech has chosen to integrate Blackbird into their market-leading facility management software, MediaPulse. Blackbird’s unique power and agility will give Xytech’s customers frame-accurate access to their video content quickly and easily, delivering significant efficiency benefits. Blackbird is increasingly being recognized by companies globally who need lightning fast access to and management of their video content. Our partnership with Xytech is perfectly aligned with our strategic OEM model for Blackbird as we gain further market adoption in the key US market and beyond.”

Websites
www.blackbird.video
www.forbidden.co.uk

Social media
www.linkedin.com/company/forbidden
www.twitter.com/forbiddentech
www.facebook.com/ForbiddenTechnologies/

Contacts:

Forbidden Technologies plc
Tel: +44 (0)20 8879 7245
Ian McDonough, CEO
Adrian Lambert, Marketing Director

Allenby Capital Limited (Nominated Adviser and Broker)
Tel: +44 (0)20 3328 5656
Nick Naylor
John Depasquale
Nicholas Chambers

About Forbidden Technologies plc

Forbidden Technologies plc (AIM: FBT, www.forbidden.co.uk) floated in February 2000.

Forbidden develops, markets and licenses a powerful cloud video platform using its patented Blackbird technology. The technology underpins multiple applications, which are used by rights holders, broadcasters, sports and news video specialists, eSports live events and content owners, post-production houses, other mass market digital video channels and corporations.

The Blackbird technology allows full visibility on multi-location digital content, improves time to market for live content such as video clips and highlights for social media distribution, and results in much more effective monetization.

Blackbird(R) is a registered trademark of Forbidden Technologies plc.

About Xytech

For 30 years, the world’s premiere media companies have depended on Xytech to run their businesses. MediaPulse is the only end-to-end solution for the complete content lifecycle. MediaPulse provides scheduling, automation, asset management, billing and cost recovery for broadcasters, media services companies and transmission facilities in a scalable platform-independent solution.

For more information, visit: www.xytechsystems.com

Blackbird now Microsoft Co-Sell Ready

January 15, 2019, London and Redmond – Forbidden Technologies plc (AIM: FBT), the developer and seller of Blackbird, the video workstation experience in the cloud, has reached Microsoft Co-Sell Ready status.

To read this press release, please click here.

Conversion to JavaScript frees the Blackbird

September 14, 2018, London – Forbidden Technologies plc (AIM: FBT), the developer and seller of Blackbird, the workstation experience in the cloud, has launched its editing platforms, Ascent and Forte in JavaScript. To read this press release, please click here.